Pricing apps: who decides depends on how much
Wed 15 Sep 2010, 12:03 PMTweet
by Ben Langhinrichs
Copyright © 2010 Genii Software Ltd.
What has been said:
908.1. Karsten Lehmann (15.09.2010 17:29)
I would agree to your list, except for the last option "Priced between $5000 and $10000". A week is a bit short, I would say 3-4 weeks minimum.
Whether this all works for Notes/Domino software depends on how locked down your workstation is. If you need to ask the administrator for permission to install/use a $5 app, you probably will not buy it "Now!" as an end user. As a developer, admin and/or being your own boss, I would not think a lot about buying a $5 app.
But then you cannot expect the target audience to be 130 million seats, but a lot less.
908.2. Ben Langhinrichs (09/15/2010 05:36 PM)
You are, of course, correct in pointing out other factors. The type of utility, the degree to which the desktop is locked down, the potential to do effect other users, etc. etc., all play into the decision. My point is mostly that developers often focus on the value, or perceived value, of the app and forget to consider the other issues which do not relate to the specific function. Those factors are important as well.
908.3. Bruce Elgort (09/15/2010 05:37 PM)
What is the size of the market size for said apps? I believe this an important dimension that needs to be included.
908.4. Ben Langhinrichs (09/15/2010 05:40 PM)
Bruce, I'm not sure it matters in these terms. It is certainly an important thing for the developer to think about, but it doesn't provide much guidance for determining anything about the decision maker.
908.5. Bruce (09/15/2010 06:19 PM)
Ben - Roger that.
908.6. Eric Mack (09/15/2010 11:31 PM)
Excellent points and topic for a survey, Ben. Why not host this using a widget so folks can vote? I can host the survey if you like, too. I'm interested in the results...